SAVANNAH · COASTAL GEORGIA LISTING SPECIALISTS

A More Thoughtful Way to Sell Your Home.

Selling your home in Savannah, GA deserves a thoughtful approach. Strategic pricing. Beautiful presentation. Dedicated representation from your first conversation through closing. A luxury experience at every price point.

Heather Murphy - CEO, Listing Agent, Associate Broker

Heather Murphy

Founder · Listing Specialist

Lindsae Echols Listing Specialist Heather Murphy Real Estate Group

Lindsae Echols

Associate Broker · Listing Specialist

Jahziel Soto Savannah GA Realtor and Listing Specialist

Jahziel Soto

Listing Specialist

7,700+

Families Served

Since 2004

4,150+

Five-Star Reviews

Google & Zillow

$2B+

In Sales Volume

Coastal Georgia

Top 5

KW Team in Georgia

2025 Recognition

#1

Reatrends Verified team in GA

2025 Homes Sold,

Teams our Size

THE HEATHER MURPHY DIFFERENCE

Luxury Is How You're Treated.
Not What Your Home Costs.

Whether you’re selling a historic Savannah residence, an island retreat, or your first home in Pooler, you deserve a sophisticated plan shaped around your property and your goals.

Your agent remains your agent.

One dedicated listing advisor stays your primary point of contact from consultation through closing, supported, never replaced, by our team.

Pricing built on your micro-market.

We study recent sales, active competition, condition, buyer demand, and your timing, not just an automated estimate.

Presentation with purpose.

Thoughtful preparation, professional photography, and property-specific storytelling that help buyers understand your home's value.

Clarity at every decision.

From showing feedback to offers, contingencies and closing, you'll understand your choices and the trade-offs.

OUR COMMITMENT TO YOU

“You’ll know who is representing your home, what we’re doing to market it, and what comes next.”

YOUR AGENT. YOUR STRATEGY. YOUR NEXT CHAPTER.

Personal representation, backed by a professional marketing and operations team.

Selling a historic Savannah property can involve considerations beyond traditional pricing and marketing. Homes located within designated historic or conservation districts may be subject to additional requirements for certain exterior alterations. The Chatham County–Savannah Metropolitan Planning Commission’s Certificate of Appropriateness guidelines help property owners understand when approval may be necessary. Identifying these considerations early can help homeowners make better-informed decisions about preparing a property for sale.

Homeowners should also understand applicable property disclosure requirements before listing. For most residential properties built before 1978, federal law requires specific disclosures concerning known lead-based paint and lead-based paint hazards. The U.S. Environmental Protection Agency’s real estate disclosure guidance explains these requirements and provides useful information for sellers preparing older homes for the market.

A LAUNCH, NOT JUST A LISTING

Designed to Be Seen. Prepared to Be Remembered.

An effective sale starts before your home goes live. Every element of the launch should tell a coherent story about what makes your property worth seeing.

01 / POSITION

Smart Pricing

A neighborhood-specific analysis of competing listings, recent closings, market pace and buyer behavior.

02 / PREPARE

Elevated Presentation

A staging consultation and practical recommendations to help focus preparation where it matters.

03 / CREATE

Visual Storytelling

Professional photography, compelling property copy and video when suited to the listing.

04 / DISTRIBUTE

Multi-Channel Exposure

MLS syndication, property marketing, email, social content and targeted promotion as appropriate.

05 / EVALUATE

Meaningful Feedback

Showing response, online engagement and competitive changes reviewed with your listing agent.

06 / NEGOTIATE

Contract Guidance

Consider price alongside financing, concessions, timelines, contingencies and likelihood of closing.

National and regional housing trends provide useful context, but the right asking price begins with understanding the local market. The Federal Housing Finance Agency’s House Price Index tracks changes in single-family home prices across the country, including metropolitan and county-level markets. For Savannah and Coastal Georgia sellers, we combine broader market trends with recent comparable sales, competing listings, property condition, and neighborhood-level buyer demand to develop a pricing strategy tailored to each home. Presentation also influences how buyers experience a home. According to the National Association of REALTORS® 2025 Profile of Home Staging, 83% of buyers’ agents reported that staging made it easier for buyers to visualize a property as a future home. Our approach focuses on thoughtful preparation, professional imagery, and property-specific marketing that showcases each home’s most compelling features.

Free Home Valuation

What’s Your Home Worth Today?

Receive a comprehensive, complimentary valuation for your property based on current market data and recent Coastal Georgia sales so the Heather Murphy Real Estate Group can help you.

98%

List-to-Sale Ratio

18

Avg Days on Market

249

Homes Sold in 2025

100% confidential. No obligation. Your information is never shared.

THE DIGITAL FIRST IMPRESSION

Make the Online Experience Feel as Special as the Home.

Today’s buyers often experience a property for the first time on their phones. Every image, detail and description should give them a reason to look closer.

CAPTURE

Photography with intention

Professional imagery that makes the property's most important spaces and details feel distinctive.

PRESENT

A story built around your home

Thoughtful descriptions and visual assets that reflect the property, not a copy-and-paste listing.

AMPLIFY

Exposure beyond the MLS

Strategic distribution across digital platforms, social channels and buyer touchpoints.

The Showcase Advantage

Heather Murphy Real Estate Group | Keller Williams

Not Simply Listed.
Considered from Every Angle.

For qualifying listings, Zillow Showcase provides an enhanced online experience with immersive media and elevated property presentation. We help determine the right strategy for your home.

FROM FIRST CONVERSATION TO CLOSING

One Clear Plan. Every Step of the Way.

Step 01

Understand

Tell us about the home, your timeline, and what a successful sale means to you.

Step 02

Position

Review comparable sales, your competition, estimated proceeds and recommended preparation.

Step 03

Launch

Approve the pricing and marketing plan, then introduce your home with intention.

Step 04

Navigate

Review offers, negotiate terms and stay informed from contract through closing.

BEFORE YOU SET AN ASKING PRICE

Know Your Numbers. Then Make Your Move.

Understanding the costs of selling is just as important as determining an asking price. Sellers should consider their remaining mortgage balance, negotiated compensation and concessions, prorated expenses, and applicable taxes when estimating proceeds. The Georgia Department of Revenue’s real estate transfer tax guidance explains the state transfer tax, including how payment responsibility may be allocated through the sales contract.

Homeowners may also have federal tax questions when selling their primary residence. IRS Publication 523, Selling Your Home, explains how to calculate gains and determine whether a home sale may qualify for a capital gains exclusion. Because tax treatment depends on individual circumstances, sellers should consult a qualified tax professional for guidance specific to their situation.

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